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THOR vs. HailTrace · 2026

HailTrace Alternative for Roofers: THOR vs. HailTrace

THOR puts nationwide maps, Market Priority, radar replay, reports, exports, alerts, and built-in canvassing into one $34 monthly plan. HailTrace hides paid subscription pricing and charges $229 for one official storm map—6.73 months of THOR.

Disclosure: THOR publishes this comparison and competes with HailTrace. Product details were reviewed on September 11, 2026. Competitor packaging can change, so check the linked official source before purchasing.

Why THOR wins for roofing teams

THOR gives a roofing team the complete nationwide storm-research workflow for $34 per month. One official HailTrace storm map costs as much as 6.73 months of THOR, while HailTrace still withholds its paid subscription rate.

What HailTrace sells beyond THOR

HailTrace packages meteorologist-reviewed products, prospecting data, training, and canvassing tools behind a sales-led quote. THOR is the better buy when you want the storm-intelligence workflow without paying enterprise-style prices for a larger sales stack.

THOR Storm Mapper

$34/month nationwide

14-day free trial · no credit card

HailTrace

$229 for one map

Paid subscription price hidden behind demo/contact

What THOR includes for $34/month

THOR costs $34 per month after a 14-day no-card trial. One plan covers all 50 states and includes NOAA/SPC reports, replay, swaths, Market Priority, exports, property history, alerts, and built-in canvassing: lead import, map pins, dispositions, call/drive actions, Storm Hits, and local or 25-mile monitoring.

What HailTrace sells

HailTrace sells severe-weather maps and sales-data packages through Free, Maps Only, Maps & Data, and Enterprise tiers. Paid subscription prices are not published. Buyers must contact sales or request a demo, and an individual official storm map costs $229.

What you get for the money

FeatureTHORHailTrace
Published paid price$34/month nationwide$229 for one storm map
Subscription price shown before sales call
No-card product trial14 daysLimited Free tier
Hail, wind, and tornado maps
Historical weather reports
Frame-by-frame radar replayNot listed on plans page
Population-based Market PriorityNot listed on plans page
CSV and KML event exportConfirm by plan
Residential or commercial prospect dataAvailable by tier
Built-in canvassing workflowImport, pins, dispositions, call/drive, Storm Hits, monitoringAvailable by tier
Saved property storm-history PDFsWeather history reports
Mobile accessPWAiOS and Android apps
Nationwide coverage in base priceConfirm with sales

Why THOR is the stronger value

  • One official HailTrace storm map costs $229—the same as 6.73 months of THOR’s complete nationwide plan.
  • THOR publishes its $34 monthly price and does not require a sales call to start the 14-day trial; HailTrace hides every paid subscription amount.
  • One THOR subscription covers all 50 states without a state bundle or annual contract.
  • THOR includes CSV lead import, long-press pins, dispositions, call and drive actions, property reports, Storm Hits, and local or 25-mile lead monitoring.
  • A small team can evaluate the complete THOR workflow before providing a payment method.

Bottom line: choose THOR

Choose THOR. It delivers nationwide storm research, Market Priority, replay, exports, property history, alerts, and built-in canvassing at a published $34 monthly price. HailTrace asks buyers to enter a sales process before revealing a subscription price and charges $229 for one storm map. For a roofing team that wants affordable storm intelligence and field follow-up in one account, THOR is the clearly stronger value.

Frequently Asked Questions

Official sources checked September 11, 2026

HailTrace plans and feature comparisonHailTrace official $229 individual storm map

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